Zubie’s OBD2 offering for connected cars is evolving towards an application platform
The OBD2 port is a mature and well-defined interface able to support a wide range of connected car services via a self-install device. But building a business based on such devices poses engineering and commercial challenges, from data collection, through security, to application development and data management. There are a number of emerging players with distinct but overlapping strategies, though none can yet be said to have taken a commanding lead. This Research Note describes the approach taken by Zubie, an aggressive and potentially disruptive player aiming to enter the connected automobile space via the OBD2 port.
After signing up you'll receive an email with a link to confirm your subscription.