Machina Research's CEO, Matt Hatton, provides exclusive insights to Vodafone's IoT Barometer 2016

15 July 2016

Matt Hatton, Co-Founder and CEO of Machina Research, the world’s leading provider of strategic market intelligence on the Internet of Things, shared his insights and provided commentary on the findings of Vodafone's IoT Barometer report which was published on Thursday 14 July 2016.  

The Barometer is based on independent research conducted with nearly 1,100 decision-makers, giving an unparalleled insight into the reality of enterprise IoT use today. It gives robust data that can be used to benchmark businesses and build a business case. In addition to exclusive insights from Matt, the report also provides in-depth interviews with leading IoT adopters including Philips Lighting.

The report explores how:

  • IoT is increasingly at the heart of today's business landscape. 76% of businesses say that IoT will be “critical” to their success, and adopters allocate more budget to IoT than to cloud or analytics.
  • IoT is being used to drive business change. Already 37% of adopters say they run their entire business on IoT, and 48% say they’re using IoT to support large-scale business transformation.
  • Enterprises are seeing dramatic results. 63% say they’ve seen “significant” return on investment, and on average they measure a 20% improvement in metrics like revenue, cost, downtime and utilisation.
  • IoT is integral to enterprise IT. More than 90% of adopters say they already integrate IoT data with cloud, mobile, analytics and ERP.

Download your copy here


About Machina Research

Machina Research is the world’s leading provider of strategic advice on the newly emerging Internet of Things, M2M and Big Data markets. Our Advisory Service provides comprehensive support for any organisation interested in these opportunities. Our vertical market information and forecasts cover sectors such as Industry, Healthcare, Cars and Cities. Furthermore we provide guidance on commercial and technical best practice supporting all stakeholders in the sector including users, manufacturers, service providers, investors and regulators. In addition to our syndicated Advisory Service research we also undertake a wide range of client-specific custom research projects ranging from White Papers through to full go-to-market strategies. Machina Research is staffed by the leading industry analysts in the sector.

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